
We help companies create real loyalty through engaging programs.
80+
Loyalty programs designed across 22 industries.
30+
Years in Loyalty. The First Loyalty company Launched in New Zealand.
4000+
Members across our custom designed programs.
Trusted By
We specialise in crafting personalised, boutique and engaging loyalty programs that drive market growth for New Zealand businesses.
It costs on average five times more to acquire a new customer than to retain an existing one. In the meantime, over 90% of companies worldwide have implemented some form of loyalty program to drive market growth.
We believe there isn’t a one-size-fits-all approach to your client loyalty, which is why we take a boutique, tailored approach to every single program.

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What our Clients Say
“For over two decades, The Trade Club has been instrumental in fostering strong relationships with trade accounts in the building supply industry, ensuring continued growth and mutual success.”
— ITM
“Collaborating with IML on a program tied to our mortgages not only benefited families but also exemplified our commitment to community support, earning us valuable points and contributing to the betterment of local schools. ”
— ANZ
“Partnering with IML in the wholesale food industry has transformed our relationship with restaurants and other clients, thanks to a tailored loyalty program that enhances our service and bolsters long-term partnerships.”
— Service Foods
How we work
Empowering seamless collaboration, our dynamic loyalty programs create a win-win synergy, where members enjoy personalised rewards, we deliver innovative solutions, and you, our valued client, witness sustained growth and customer satisfaction.
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Partnering with us, you experience a strategic alliance that maximises your business potential through cutting-edge loyalty programs and sustained growth.
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We pioneer tailored loyalty solutions, driving innovation to elevate member engagement and amplify your brand impact.
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Members thrive in our loyalty ecosystem, enjoying personalised rewards that enhance their experience and loyalty, creating lasting connections with your brand.
The IML Approach
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Insightful Discovery
Uncover the unique facets of your business, ensuring a deep understanding of your needs and challenges.
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Strategic Design
Utilise our knowledge to design a bespoke loyalty program that aligns seamlessly with your goals.
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Seamless Launch & Management
Ensure a smooth program launch and provide proactive management for a hassle-free experience.
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Continuous Optimisation
Foster an enduring relationship as we continually enhance and optimise the program, ensuring sustained growth.
